Fire-Prone Parts of Rural Northern California Are Losing Residents, Bucking National Trend
Tuolumne County, CA, in the Yosemite foothills, lost more residents than any other fire-prone U.S. county in 2025. It was followed closely by Sutter County, also in rural Northern California. Just one-third of the country’s 308 fire-prone counties lost more residents than they gained, while the othe
Nashville Sellers ‘Need to Pack Their Patience’ For a Housing Market That Now Strongly Favors Buyers
Nashville is the nation’s second-strongest buyer’s market with 129% more home sellers than buyers in June. In other words, Nashville has more than two home sellers for every buyer actively in the market. Years of steady homebuilding, fast home-price appreciation and higher mortgage rates have shifte
Beyond the mortgage: Alex Song on how Made Card is building homeowner loyalty through everyday engagement
Homeownership really starts at closing, yet that’s often where the relationship between borrowers and lenders ends. As affordability pressures continue to reshape the housing market, borrower engagement needs to shift from periodic marketing to creating continuous value throughout the homeowner jour
From weeks to minutes: How AI-native land acquisition is changing the game for homebuilders
Land acquisition has become one of the homebuilding industry’s most important competitive advantages. Yet many teams still rely on manual research, disconnected data and broker-listed opportunities, leaving them competing for the same limited pool of properties. AI is beginning to change that equati
